You can increase the amount of new visitors to your site through exchanging links with other sites. This can be accomplished by swapping guest articles or posts with sites that are within your business vertical that are not necessarily direct competitors.
For example, if your blog is about losing weight you might submit a guest article with keyword anchor text to a website about building muscle.
This will create the mutual benefit of increasing site traffic for both parties. It is really a win-win situation if you can hook up with a suitable partner.
Viral marketing is a way to spread the word about your website, product or service without any costs. This marketing method uses an under the radar approach to overcome the usual stigma attached to "being sold" that most people dislike, including you and me.
So instead of selling you are simply going to create an informative, useful and valuable piece of content related to your market in the form of a report, video or software with a link back to your blog or website where the can get even more information of value.
I hope you noticed my repeated emphasis on valuable content. This can't be junk no one wants or can be easily found elsewhere. People should think your free content is better than most paid products.
Yes, it needs to be that good in order to go viral. Encourage your readers to share, like, tweet and pass along your content to anyone they wish.
Free search engine traffic is pure gold if you can get it. You will need to select the right targeted keywords or keyword phrases when writing content for your website or blog. Be sure to use keywords and synonyms that have good search volume with low to medium competition related to your market so that it ranks well.
Make certain your keywords are tightly focused around the specific topic you are writing about and that they appear in the page title, description, meta tags and image alt tags of your website or blog. Blog categories and tags should also contain the keyword you are trying to for.
As an example, let's say you have a remodeling business then you might want to use keywords like kitchen remodel, remodel bathroom, home remodeling etc.
Do not overuse keywords in your article or post. Just fit them in naturally as you write for your audience and you should be fine.
Submit unique and informative articles with your back links to reputable sites and article directories that cover the same subject matter as your site.
For example, if you sell auto parts write press releases and articles automobiles and auto parts.
Include a compelling message resource box at the conclusion of your article as well as an anchor text link back to your site.
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